Master Data Management (MDM)
Master Data Management: The Cornerstone of Data-Driven Decisions
Secure the trust and full utilization of your business data with Master Data Management
It is difficult to ignore the importance of data to a business. Reliable, consistent and up-to-date data is required for improving customer experience, supporting business decisions and reporting and ensuring compliance. Without master data management (MDM), many opportunities are missed or based on insufficient information.
Data evolves over time: Challenges of Scattered Business Data
Any data evolves over time – people change jobs, products are discontinued, offices move into new locations etc. Maintaining such business data takes an effort especially when the same business data is scattered over several systems and processes. This fragmentation often leads to incomplete or inaccurate data, hindering users from having a 360-degree view crucial for their everyday business needs.
Master Data Management: The Solution for Fragmented Business Data
Business data is often fragmented across various data sources within an enterprise architecture, and these sources frequently differ from each other. Master data management is the process of collecting, cleansing, maintaining, enriching, and federating this data to ensure it's consistent and readily available wherever it's needed within the organization.
Master Data Management Prevents Data Breakdowns
Information flows from a variety of sources and takes many forms. For example, you might have data on customers, deliveries, personnel, and portfolio. Without proper data management, this data can become scattered across different systems throughout the organization, leading to fragmentation. This lack of centralized control makes the reliability, timeliness, and accuracy of information questionable. Master data management offers the tools and processes necessary to overcome these challenges and ensure data integrity.
Digitization naturally leads to data fragmentation. Without an information management strategy, many opportunities remain unfulfilled or decisions are based on insufficient information.
Boost Efficiency & Accuracy: How Master Data Management Enhances Your Data
360-view
Build the golden record and provide a 360-view.
Consistency
No deviations or conflicts in the data.
Conformity
Data accuracy - data is timely, not outdated and valid.
Data Format
Format stays the same across the landscape.
Completeness
All the data needed is utilized.
Integrity
Changes in data are known and no unwarranted manipulation has taken place.
De-duplicated
No unwarranted duplicate records exist.
Our Partner in Master Data Management
Informatica is a leading provider of data-driven business solutions that has helped more than 9,500 customers harness data for business use over 25 years.
www.informatica.com >Check out our experts' blog posts
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